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Sunday, 2 April 2023

Tags: positioning of brands

Strong Positioning can work for brands for ever

Posted on March 4, 2014 by Drypen | 0 Comments
FIND A STRONG POSITION AND SIT ON IT In 1982, when Nestle (then known as Food Specialities Ltd.) considered launching Maggi instant noodles, the company had the option of choosing…
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