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Sunday, 2 April 2023

Tags: brand building strategy

Made in Russia – A brand differentiating strategy

Posted on March 12, 2014 by Drypen | 0 Comments
Where product is made – Differentiation Strategy ! Mention Vodka, and what country comes to mind? Russia. That is the country people associate with vodka more than any other. One…
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Design can help to launch a new brand

Posted on March 8, 2014 by Drypen | 0 Comments
Design can help to launch a new brand If you are late into the market like Swatch, you can use a distinctive design as design can help to launch a…
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Specialist a brand differentiating strategy

Posted on February 21, 2014 by Drypen | 0 Comments
Even diversified brands started out as specialists. This is going to knock your socks off. Some of the most diversified companies on the market today actually started out as specialists.…
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