Welcome to drypen

Drypen, the best place for marketing resource, branding information, media content, strategic management artilces, sales promotion, branding articles, public relations information is an effort to make sure that the concepts that make difference to the business are explained in great detail.

In Indiathere are thousands of prospective branding and marketing consultancies which try to edge out each other with their service offerings. All try to get into the preferred vendor list of leading companies and handle their branding and marketing events. There are various resources that are available online and Drypen falls under that category. However, we are not just one more resource for your branding and advertisement information. We have strived hard to bring various resources in marketing, branding and alliance under one umbrella. We have resources on different subjects such as Marketing, Public relations , branding, advertising and more. Within each of these sections we have comprehensive information which will help you to clear your doubts and take strategic business decision based on the information.As we know that one right management decision can turn the tide in your favor and one wrong decision can reverse all good work done.

Drypen is committed to provide Valuable marketing resource for trade promotion , branding strategies, advertisement strategy, brand building, strategic alliance , line branding, brand extension, franchise, summer projects , brand building, sales promotion , public relations , branding information , and more. As a corporate executive you will need to drive your public relations with investors, customers and all other stakeholders of your company. Therefore relying only on one PR firm to take care of the image and messages that you portray to the external world may not be sufficient. You need to be aware of the best strategies of enhancing your company’s public image. At Drypen you will find all the resources that are needed for your public relations initiatives.

Advertising strategy for any firm is critical to its success. Whether you want to spend lakhs of rupees in a print media advertisement and any other traditional advertisement or few thousands on online advertising is a decision that needs to be taken by the marketing managers. If you can build brand awareness for a product it makes it much easier to sell that product in the market. For the company, it makes launching of new products easier. If consumers feel good about your company it will ultimately help the company to boost sales. Always design advertisements with the requirements of a particular customer segment in mind. Drypen covers all these intricate subjects and much more about advertising. Media Content is the information that you publish to the external world helping them to know about your company. It is extremely critical that the right information flows to the stakeholders. This will enable to enhance your brand and also attract people towards your company. If you are publishing the corporate governance achievements of your company focus on the inclusion of independent directors rather than telling about opening a new office. When you read through the Drypen Media Content section you will understand all the small factors and large ones also, that can be threaded together to create excellent media content.The site has extensive resources for MBA and can be used as a forum for MBA students. MBA aspirants and students can find comprehensive resources on various subjects at Drypen. Details on summer projects are listed on the site. We also try to cover as many management events across the country.Another area where Drypen has created a reputation for itself is strategic alliance. We have comprehensive resources on the subject. A successful strategic alliance can help a company enter new markets and improve its topline and bottomline. However, selecting the right strategic partner is a challenge and needs to be analyzed carefully before signing on the dotted line. Brand extension is another strategy by which existing brands can be used to launch more products. A strong brand can generate additional revenues for the company. Here you will find extensive information on how to strategize and implement brand extension programs.The objective of this website is to bring various aspects of branding, advertisement and Public Relations under one umbrella. It also extends to other areas such as MBA information. Many visitors have found the information on the site extremely focused. We are sure that you will also find it equally useful.

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