Zapak forays into social gaming, partners 6waves
MUMBAI: Zapak.com, the online gaming portal from Reliance ADAG, is entering into the social gaming arena with with a new Zapak Social channel on its website.
The company has partnered with 6waves, the international publisher and developer of gaming applications on the Facebook platform.
Zapak will be the marketing and payment partner for 6waves’ games in India and will bring all its games to the Indian users including global hits like Mall World. All the games will be promoted on Zapak’s social channel.
Currently the payment gateways available for 6waves games only allow users to use international credit cards for transactions. Zapak will integrate all local payment options like credit cards, netbanking and Zapak pins to facilitate item purchases for their games to Indian users.
6waves publishes over 20 games on Facebook and has 10 million users worldwide.
Zapak Digital Entertainment CEO Rohit Sharma said, “This association marks Zapak’s foray into mainstream social gaming post the launch of Zapak application on Facebook. Many of our users visit Facebook frequently and this association with 6waves will offer them with an array of new entertaining and engaging games. We aim to bring world’s best social game content for Indian users like we did on Zapak.com.”
“International markets have always been a prime focus for 6waves. Working with Zapak, we aim to bring the best social gaming experience to our Indian users!” 6waves CEO Rex Ng added.