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Disadvantages of Sales Promotion
Category: Matching tags: Promotion,Sales,Trade,Price
While sales promotion is a powerful and effective method to produce immediate short term positive results, it is not a cure for a bad product or bad advertising. In fact, a promotion is speed up the ...Saturday, 31 May 2008 -
Push Strategy for Sales Promotion
Category: Matching tags: Trade,Pull Strategy,Sales Promotion,Push Strategy
If a firm decides to use push strategy, its efforts are directed at resellers and the manufacturer becomes very dependent on their personal selling abilities and efforts.Saturday, 31 May 2008 -
Consumer Sales Promotion and Methods of Promotion
Category: Matching tags: Sales,Consumer,Promotion,Sampling,Contests and Sweepstakes,Trade
Price discounts or price-off deals: Price deals are probably the most commonly used promotional techniques.Saturday, 31 May 2008 -
Sampling Techniques
Category: Matching tags: Trade,Sampling,Technques,Sales,Trade Promotion
1.In-store sampling Lakme has in-store trail products. Since it in the cosmetics market it is very essential to provide samples, many stores in Mumbai from time to time have Lakme sampling offers. ...Saturday, 31 May 2008
