During various client meetings and industry peer interactions, I have come across them saying, "I have to somehow manage to touch this figure (Rs 5 crore, Rs 7 crore…irrespective). I got this target from the marketing team for this year. My PR agency and I will have to manage it somehow."
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Online Customer – evangelist marketing - A Powerful tool of public Relationship
Online customer – evangelism is crazy today in internet sphere. Due to amplification in various promotional media, it is essential for marketers that they encourage their old customers to behave like their sales force and public relation managers. Online evangelism marketing is one of the tools to turn the devoted customer into selfless sales force and public relation manager of the company.
Pre-crisis time (Public Relations)
Embrace the concept of crises preparedness planning, & affect it.
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